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Tommy Vento Crossword
Down
:
1) Where the buyers are located
2) Emphasize widespread distribution and promotion to sell products
3) Businesses that sell directly to final customers
4) Products designed for use by another business.
5) The study of a company's current and prospective customers
7) Four stages of sales and profit performance through which all brands of a product progress.
10) The set of activities required to transport and store products and make them available to customers
11) Products designed for personal or home use.
13) The blend of all decisions related to the four elements of marketing - product price, distribution, and promotion
14) Occurs when a new product is introduced that is much better or easier to use than the current product
15) Stage where a brand new product enters the market.
18) All attributes, both tangible and intangible, that customers receive in exchange for the purchase price
21) The amount of money given to acquire a product
Across
:
6) Businesses taht buy products from businesses and sell them to other businesses.
8) Groups of customers with very similar needs to whom the company plans to sell its product
9) Direct the activites of the company toward satisfying customers
12) Products that consumers purchase less frequently that convenience goods, and usually have a higher price
16) In this stage the product is competing with many other brands.
17) Detailed written description of all marketing activites that a business must accomplish in order to sell its products
19) Providing information to consumers that will assist them in making a decision and persuade them to purchase a product or service.
20) Goods that consumers don't 'shop' for, such as insurance
22) Decisions about what and how to produce receive the most attention
23) Stage of a product where it gains a larger portion of the market.
24) Inexpensive items that consumers purchase regularly
25) Keeping the consumer in mind during design, production and distribution of a product
26) Products that customers insist on having and are willing to search for until they find them
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